Evidence/Science-Based Marketing

Marketing isn’t guesswork. This series explores how data and predictive insights are changing the way we create and measure ads—so you can make smarter decisions before spending a single media dollar.

A podcast scene, where a man is talking on his mike with a coffee mug in his hand and his laptop opened in front of him
Evidence/Science-Based Marketing
2024's Best Marketing Podcasts: Top 5 Must-Hear Picks for Marketers

Discover the top 5 must-listen marketing podcasts for 2024. From secret growth hacks to brand-building stories—what insights will transform your strategy?

Damian Pandolfo
March 1, 2024
a mobile screen with the tiktok symbol
Evidence/Science-Based Marketing
How To Really Surge TikTok Views Instantly

Your brand awareness will be greatly improved by using Instagram Reels, TikTok and YT shorts, these videos break through more than TV and digital videos

Damian Pandolfo
January 8, 2024
YouTube symbol in the middle of a dark blue gradient background
Evidence/Science-Based Marketing
Ad Trends 2024: What You Need to Know for YouTube Advertising

Discover key ad trends for 2024 and how to optimize your YouTube marketing strategy to enhance engagement and drive results.

Damian Pandolfo
February 10, 2024
A girl looking at her laptop screen smiling and taking notes
Evidence/Science-Based Marketing
Top 10 Tips and Best Practices for YouTube Ads

Unlock all your questions about YouTube Ads best practices! This blog guides you through effective strategies to elevate your advertising game.

Nandini Agarwal
January 4, 2024
A phone screen which has YouTube Shorts on written on it and a hand around the mobile screen.
Evidence/Science-Based Marketing
YouTube Shorts Ads: Your Ultimate Guide to Captivating Audiences in Seconds

Explore YouTube Shorts Ads—learn how to leverage this growing format to boost engagement and drive conversions effectively.

Damian Pandolfo
December 22, 2023

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