Making great ads isn't easy. This series tackles the real struggles marketers face—tight budgets, fast timelines, and unclear results—and offers practical ways to simplify ad creation, testing, and improvement.
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Most YouTube ads get skipped. We analyzed 4,872 ads to reveal what actually works—from bold openings to brain-friendly design. Here's what to know.
Nick Asbury challenges the "purpose movement" in marketing. Discover why he thinks brands should focus on creativity over activism in this candid interview
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Explore Les Binet's insights on balancing short-term wins with long-term brand growth for effective marketing strategies that drive real results.
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Find out how much it costs to advertise on YouTube in 2024. Discover what impacts pricing and how to make the most of your budget for better ROI.
Learn how to easily merge AI with digital advertising and stay ahead of the game! Boost performance, creativity, and efficiency with cutting-edge AI tools.
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