Adrian Novak
Adrian Novak
Marketing Analyst

Adrian Novak is a Marketing Analyst at alpha.one with a focus on turning data into insight. With a background in Market Research and Consumer Behavior, he enjoys uncovering the patterns behind what captures attention and drives performance.

At alpha.one, Adrian bridges analytics and creativity, transforming complex findings into practical takeaways that help brands make smarter decisions. He’s passionate about connecting numbers with human behavior to reveal what truly makes marketing work.

Recent Posts

It is an attention heatmap of a YouTube page
Marketing
How To Measure If Your YouTube Ad Breaks Through The Clutter

In a world of information overload and shrinking attention spans, grab your viewers' attention on YouTube ads. Discover the proven methodology.

Adrian Novak
Adrian Novak
Apr 15, 2025
Hellmann's advertisement with a giant mayonnaise jar and a man smaller than the jar looking at it
Marketing
How To Make Better YouTube Ads By Measuring Visual Complexity

Studies have shown that visually complex ads can be detrimental to generating brand awareness. Learn how to ensure your ads are easy to process with Junbi.

Adrian Novak
Adrian Novak
Apr 15, 2025
A bar graph with a red arrow on top of it showing an upward trend. A hand pointing in the background at the top of the arrow.
Conversion Optimization
How To Improve Your YouTube Ads To Increase Advertising ROI

Elevate YouTube ads with tips on standing out, optimizing creative, strategic targeting, and AI tools like Junbi.ai.

Adrian Novak
Adrian Novak
Apr 15, 2025
Budweiser logo in the middle with a budweiser glass bottle on the right side which has a bottle opener on top of it placed in a way which shows that it is going to open the bottle
Conversion Optimization
How junbi.ai’s Brand Attention Score Will Help You Boost Your YouTube Brand Lift

Learn how junbi.ai is able to help you predict your YouTube brand lift before even going live to enhance your ad effectiveness!

Adrian Novak
Adrian Novak
Apr 15, 2025
A man surrounded by red color with a YouTube screen behind him. He has his left hand showing the best signal.
Marketing
Attention-Grabbing YouTube Ads Made Simple: Unveiling the Secrets

Struggling with ad results? Elevate your YouTube ads using these tips from Junbi.ai. Outperform your competition and grab attention cost-effectively!

Adrian Novak
Adrian Novak
Apr 15, 2025
A woman with AI codes beamed on her face
Marketing
AI-Generated Ads: Is This The Future of Video Advertising?

Thanks to recent advancements, it's now possible to generate video ads completely with AI. But is this the future of advertising? Read more to find out!

Adrian Novak
Adrian Novak
Apr 15, 2025

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